ENTREPRENEURSHIP, BUSINESS DECISIONS AND ACCOUNTING ANALYSIS
Keywords:
Entrepreneurship, Business decisions, Entrepreneur, Small enterprise, Accounting analysisAbstract
Many researchers see the key factor to entrepreneurial success being the comannd over critical information.
Entrepreneurs are individuals who have the ability to identify and evaluate development opportunities; the ability to gather the necessary resources in order to take advantage of such opportunities; and the ability to initiate approtiate action to ensure success.
Entrepreneurs may be mostly found in small enterprises. Small enterprises dominate the private sector, small enterprises being defined as enterprises where one or two owners are required to make all critical decisions.
Accounting is a subset of financial management and has been definet as the process of identifying, measuring and communicating economic information to permit informed judgments and decisions by users of the information .
Financial management, accounting, accounting analysis has a central role in decision making and enterprise success.
Directly or indirectly, all decisions have financial implications. Financial managers or acountants therefore play key roles in the enterprise and some knowledge of financial management by small enterprise owners is critical for enterprise success .
References
Gužalić, M., Preduzetnik, preduzetništvo i biznis, Čigoja, Beograd, 1999.
Marković, M., Osnovi preduzetništva, "ABC–GLAS", Beograd, 1996.
Meredith, G.G., Financial Management Of The Small Enterprise, McGraw-Hill, Sydney, 1989.
Stanković, F. i Vukmirović N.: Preduzetništvo, Matica srpska, Novi Sad, 1995.
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